Role
Art Director & Production Designer
Challenge
Create a visual identity for Thrive Integrative Medical Spa that captured the brand’s focus on both dermatological expertise and holistic wellness. The design needed to balance style, sophistication, and a sense of calm, while also working seamlessly across physical signage and a range of marketing materials.
Solution
I designed a refined logo that evoked elegance, freedom, and modern luxury—anchoring the brand with a strong visual foundation. The mark was fabricated in metal for display at both spa locations, reinforcing a premium, cohesive identity. Supporting marketing collateral highlighted the spa’s dual focus on beauty treatments and medical dermatology, with a clean, calming aesthetic to reflect its zen-like atmosphere.
Outcome
The branding established a distinct, polished identity for Thrive, elevating its presence in a competitive wellness market. The logo and marketing materials conveyed professionalism and serenity, resonating with clients and reinforcing the spa’s commitment to integrative care.
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