English: A collage showing a photograph, along with the same photograph processed through all 15 filters in the iOS app Instagram (as of the date of creation in April 2011) (Photo credit: Wikipedia)
Being so visual, I do love Instagram (and have changed my name recently, to WorkTravelTech). Until recently I hadn't pursued it, especially for growing an audience. Cat Chung spoke on Instagram at SMSS Chicago 2015, and had some brief and fabulous tips:
- There is no algorithm to Instagram—so there is a limited exposure window for your post.
- No links are allowed except in your bio.
- Predictably, inspiring, beautiful images do best.
- Keep your social media handles consistent across platforms (always good advice).
- And also excellent advice for any platform: Engagement, not follower numbers, matter most.
What's your favorite Instagram tip?
Designer, WordPress developer + writer for over 20 years. Love design, travel, good food + the Iowa Hawkeyes.
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