My reviews begin with your site analytics, and add software that shows us where users are clicking as well as recordings of them using your site. Actual data is our secret weapon to find out exactly how your site is performing, and where we can go.
From this data, I suggest improvements to ease users' flow through the site and make more conversions (whether that's a sale, or a new contact). I look for continuity of design, improvements we can do based on user experience standards, and ways to streamline everything. Keeping users on your site and interacting with it is our goal.
Site health takes into account the functionality of your site, how up-to-date everything is, and any errors. Speed and the overall performance of your site are next, with its security from any flaws.
SEO covers what keyword phrases you rank for, issues Google Analytics sees, and opportunities for new traffic as compared to your competitors.
The result is a comprehensive report of your site’s overall wellbeing and where improvements can be made. From here, you can implement edits as you wish or hire me to apply changes.
Reviewing + reporting:
Customer usage / User engagement
Ease of use / User experience
Overall site health
SEO / Negative SEO
Speed and performance
What do others say?
Quarterly updates, never sold or shared.
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