Philips banner and Facebook ad

Role
Art Director & Production Designer

Challenge
Create a digital banner and Facebook ad to promote a Philips medical device to healthcare professionals and decision-makers. The design needed to clearly communicate the product’s value while aligning with Philips’ established brand identity and maintaining compliance within the healthcare space.

Solution
I designed a set of clean, professional visuals that emphasized key product benefits with concise messaging and strong hierarchy. Brand elements were used consistently across both formats to ensure visual cohesion, and layouts were optimized for clarity across varying screen sizes and ad placements.

Outcome
The final assets delivered a polished, on-brand digital presence for the product across display and social media platforms. The campaign helped reinforce Philips’ reputation for innovation and reliability in the medical space while effectively engaging the target audience.