Influencer marketing—usually recognized as the province of mommy bloggers and social influencers—is also seen by brands as a successful way to reach customers with organic, authentic sharing. But not every brand “gets” it, or knows how to implement an effective strategy in this space.READ MORE >>
Being so visual, I do love Instagram (and have changed my name recently, to WorkTravelTech). Until recently I hadn’t pursued it, especially for growing an audience. Cat Chung spoke on Instagram at SMSS Chicago 2015, and had some brief and fabulous tips:READ MORE >>
It seems like every other day there’s a new social media outlet and ways to strategize for your business. Pinterest has been around for a while now, and these tips picked up at SMSS Chicago 2015 should fuel your pinning obsession for more than just a wish list. Shared by Cat Chung, these do help systemize Pinterest.READ MORE >>
The Chicago Auto Show, in its 105th year, displayed its usual roundup of the new and fabulous auto innovations. Notable was the growing social media component, and an expansive female presence.
The show runs through today.[imagebrowser id=1]
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So proud to announce that I am a HootSuite Pro Solution Partner!
HootSuite is a social media management system for businesses and organizations to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. Key social network integrations include Facebook, Twitter, and LinkedIn, plus a suite of social content apps for YouTube, Flickr, Tumblr and more.
Earlier this year HootSuite hit 3 million users with over 700 million messages sent through over 6 million unique social profiles. Along with HootSuite’s web platform, 20% of users access the dashboard through their mobiles including iPhone, Android, Blackberry and iPad. HootSuite also offers localized versions of their dashboard in six languages – English, French, Italian, Japanese, Spanish and Portuguese.
There are many benefits to HootSuite Pro
Engage: Optimize your audience engagement by creating search streams, scheduling messages and monitoring all of your social network profiles from one customizable web and mobile dashboard.
Collaborate: Invite clients and colleagues to participate in your social media management. Assign messages for follow up and share streams, helping you increase efficiency.
Analyze: Measure your efforts using over 40 social analytics modules to build and share custom reports. Or select from one of our pre-made templates for quick and easy reporting. Also ties in to Google Analytics!
Secure: Share access with team members without compromising security. The team permission levels and advanced sharing options ensure you remain in control of your valuable social profiles and accounts.
Sign up for a 30-day free trial of HootSuite Pro now. And keep your eyes open for upcoming social media classes highlighting how to use HootSuite to its full potential.READ MORE >>