It’s happened to us all: You knock yourself out with a killer proposal or presentation, or set up well-thought-out pricing, only to be told by the potential client that they’ve chosen another company. It’s frustrating, especially if you feel you were the best company for the job. However, there is hope in recovering—and coming away to win bigger and better proposals in the future.
I’ll contend that business should be separate from personal feelings or disputes. And then I’ll send out an email newsletter and a few unsubscribes will come in, and I’ll get a distinct feeling: Did I do something? Say something? What happened?
At least once a week I’m sent files that were *gasp* downloaded off the internet, or a tiny, pixelated version of a complicated logo — which, inevitably, falls apart in print or even on the web. This can result in higher printer fees and more time recreating or digging up the right files.
Let’s be honest: Your site navigation hasn’t changed since before mobile happened. No one finds your content, and you really aren’t sure what to do about it. A fairly simple and critical review that can make impact is by reviewing and improving site navigation.
We’re already lucky to have 30% of the world’s websites powered by WordPress. And WordPress themes are big business, with many developers and companies launching new themes every day. But what do you look for? Here’s a checklist for choosing a WordPress theme.